COURSE INTRODUCTION AND APPLICATION INFORMATION


Course Name
Fashion Merchandising
Code
Semester
Theory
(hour/week)
Application/Lab
(hour/week)
Local Credits
ECTS
FA 403
Fall/Spring
3
0
3
4
Prerequisites
None
Course Language
English
Course Type
Elective
Course Level
First Cycle
Mode of Delivery -
Teaching Methods and Techniques of the Course
Course Coordinator -
Course Lecturer(s) -
Assistant(s) -
Course Objectives Teaching the fundamentals of fashion buying with instruction in pricing, branding elements and inventories in order to plan a fashion design collection.
Learning Outcomes The students who succeeded in this course;
  • Being able to know and observe various sectors within the textile- and fashion industry.
  • Being able to develop entrepreneurship - and managerial skills for a future professional practice.
  • Is able to research and investigate the economic, social and environmental factors which inspire the fashion industry.
  • Being able toobserve planning and control, line development, costing and pricing strategies, quality assurance and supply chain management.
Course Description Students learn the role of merchandising and its surrounding business environments and the responsibilities of the merchandiser.

 



Course Category

Core Courses
Major Area Courses
Supportive Courses
X
Media and Managment Skills Courses
Transferable Skill Courses

 

WEEKLY SUBJECTS AND RELATED PREPARATION STUDIES

Week Subjects Required Materials
1 Orientation and introduction: Evolution of Merchandising in the Apparel Industry Apparel merchandising: The line starts here, Rosenau J.A., Wilson, D.
2 Merchandising: The Planning Market Knowledge Apparel merchandising: The line starts here, Rosenau J.A., Wilson, D.
3 Planning and control tools: Marketing and merchandising calendars Apparel merchandising: The line starts here, Rosenau J.A., Wilson, D.
4 Planning and control tools: Line plan summary, sales forecasts, shelf stock plan, style status report Apparel merchandising: The line starts here, Rosenau J.A., Wilson, D.
5 Midterm 1Exam Apparel merchandising: The line starts here, Rosenau J.A., Wilson, D.
6 Merchandising: The Execution Line development: Principles and technologies
7 Merchandising: The Execution Line development: The Process Apparel merchandising: The line starts here, Rosenau J.A., Wilson, D.
8 Costing strategies Apparel merchandising: The line starts here, Rosenau J.A., Wilson, D.
9 Pricing strategies Apparel merchandising: The line starts here, Rosenau J.A., Wilson, D.
10 Midterm 2 Exam Apparel merchandising: The line starts here, Rosenau J.A., Wilson, D.
11 Quality: Merchandiser’s responsibilites
12 Supply chain management Apparel merchandising: The line starts here, Rosenau J.A., Wilson, D.
13 Sourcing strategies Apparel merchandising: The line starts here, Rosenau J.A., Wilson, D.
14 The sourcing process Apparel merchandising: The line starts here, Rosenau J.A., Wilson, D.
15 Merchandising: The future Review for Final Exam Apparel merchandising: The line starts here, Rosenau J.A., Wilson, D.
16 Review of the Semester  
Course Notes/Textbooks
Suggested Readings/Materials

 

EVALUATION SYSTEM

Semester Activities Number Weigthing
Participation
1
10
Laboratory / Application
Field Work
Quizzes / Studio Critiques
Portfolio
Homework / Assignments
16
10
Presentation / Jury
Project
Seminar / Workshop
Oral Exam
Midterm
2
40
Final Exam
1
40
Total

Weighting of Semester Activities on the Final Grade
60
Weighting of End-of-Semester Activities on the Final Grade
40
Total

ECTS / WORKLOAD TABLE

Semester Activities Number Duration (Hours) Workload
Course Hours
(Including exam week: 16 x total hours)
16
2
32
Laboratory / Application Hours
(Including exam week: 16 x total hours)
16
Study Hours Out of Class
16
2
32
Field Work
Quizzes / Studio Critiques
Portfolio
Homework / Assignments
16
2
Presentation / Jury
Project
Seminar / Workshop
Oral Exam
Midterms
2
5
Final Exams
1
4
    Total
110

 

COURSE LEARNING OUTCOMES AND PROGRAM QUALIFICATIONS RELATIONSHIP

#
Program Competencies/Outcomes
* Contribution Level
1
2
3
4
5
1

To be able to develop and design a collection independently.

X
2

To be able to do maintain a design research individually or as a team.

X
3

To be able to develop entrepreneurship- and managerial skills for a future professional practice.

X
4

To be able to understand, interpret and apply theoretical knowledge in fashion and textile design.

X
5

To be able to analyze and integrate the particular local and regional needs and of their profession.

X
6

To be able to obtain a multidisciplinary point of view, follow and analyze the new issues, changes and trends in contemporary design and art in such a way that they can be integrated into design practice.

X
7

To be able to apply industrial requirements, knowledge of material & usage and know-how knowledge in the creation of high quality fashion products.

X
8

To be able to use digital information and communication technologies at a level that is adequate to the discipline of fashion and textile design.

X
9

To be able to develop an ongoing analytical and professional approach to academic and design research.

X
10

To be able to recognize the need and importance of a personal lifelong learning attitude towards their chosen area of interest.

X
11

To be able to collect data in the areas of fashion and textile design and communicate with colleagues in a foreign language ("European Language Portfolio Global Scale", Level B1).

X
12

To be able to speak a second foreign at a medium level of fluency efficiently.

13

To be able to relate the knowledge accumulated throughout the human history to their field of expertise.

*1 Lowest, 2 Low, 3 Average, 4 High, 5 Highest