COURSE INTRODUCTION AND APPLICATION INFORMATION

Course Name
Research Methods for Media Studies and Production
Code
Semester
Theory
(hour/week)
Application/Lab
(hour/week)
Local Credits
ECTS
CDM 401
Fall
3
0
3
4
Prerequisites
None
Course Language
English
Course Type
Required
Course Level
First Cycle
Mode of Delivery face to face
Teaching Methods and Techniques of the Course Discussion
Case Study
Q&A
Critical feedback
Field trip / Observation
Lecture / Presentation
Course Coordinator -
Course Lecturer(s)
Assistant(s) -
Course Objectives This course will introduce students to the research methods and practices for producing research based creative content and for analyzing media audiences.
Learning Outcomes The students who succeeded in this course;
  • Identify various types of methodologies involved in media and social sciences research projects.
  • Design scientifically rigorous and reliable social research projects
  • Conduct surveys, in-depth and group interviews, ethnographic field research, participatory observation, discourse analysis, and archival research
  • Explain the importance of integrating ethics into the research process
  • Analyze qualitative and quantitative research data and findings
  • Critically assess the quality and reliability of research data and findings
Course Description Creative media production, whether in the form of documentary or fiction, require rigorous research processes in various forms. Through the course of the semester, using a workshop model, students will apply research methods used in media production to their own project ideas. Methods will include ethnographic research, interviews and focus groups, archival research, narrative analysis and survey.
Related Sustainable Development Goals

 



Course Category

 Core Courses
Major Area Courses
X
Supportive Courses
Media and Managment Skills Courses
Transferable Skill Courses

 

WEEKLY SUBJECTS AND RELATED PREPARATION STUDIES

Week Subjects Required Materials
1 Introduction to the course
2 Media Production and Research Methods - An Overview John Creswell, Research Design: Qualitative, Quantitative, and Mixed Methods Approaches, Part 1.1
3 Quantitative and Qualitative Research Techniques Assignment 1 (Research Based Media Project Analysis) Earl R. Babbie - The Practice of Social Research. chp. 5-6-7
4 Qualitative Methodologies Earl R. Babbie - The Practice of Social Research. chp. 10
5 Discourse Analysis Teun Van Dijk, 1993. "Principles of Critical Discourse Analysis” Discourse and Society. Volume: 4 issue: 2, 249-283 — Rosalind Gill, "Discourse Analysis: Practical Implementation". In Richardson, J. Handbook of Qualitative Research. BPS Books, 1996,
6 Literature Search and Research Design John Creswell, Research Design: Qualitative, Quantitative, and Mixed Methods Approaches, Part 1.2, Part 2 — Blaxter, Hughes,and Tight, How to Research, chp. 4, Open University Press, 2010, 4th ed, 99-133.
7 Presentation of Project Proposals John Creswell, Research Design: Qualitative, Quantitative, and Mixed Methods Approaches, Part 1.4
8 Ethnographic Research John Creswell, Research Design: Qualitative, Quantitative, and Mixed Methods Approaches, Part 2.9 — Clifford Geertz, The Interpretation of Cultures, “Chp. 1: Thick Description: Toward an Interpretive Theory of Culture”, “Chp. 15: Deep Play: Notes on the Balinese Cockfight”
9 Interview Techniques
10 Participant Observation Assignment 2 ( In-Depth Interview) James Spradley, Participant Observation, Holt, Rinehart and Winston, 1980, (Part II, p. 37-159)
11 Archival Research Sheila Curran Bernard and Kenn Rabin, Archival Storytelling: A Filmmaker's Guide to Finding, Using, and Licensing Third-Party Visuals and Music.
12 Field Work - Archival Research Findings
13 Field Work - Interim Report
14 Audience Research and Media Outreach Beth Kanter, Allison H. Fine, The networked nonprofit: connecting with social media to drive change
15 Field Work - Data Collection and Analysis
16 Final Project Presentations and discussions
Course Notes/Textbooks

  • John Creswell, Research Design: Qualitative, Quantitative, and Mixed Methods Approaches, 4th Edition, SAGE, 2013
    ISBN: 978-1452226101

  • James Spradley, Participant Observation. New York: Holt, Rinehart and Winston, 1980.
    ISBN: 978-0030445019

  • Sheila Curran Bernard and Kenn Rabin, Archival Storytelling: A Filmmaker's Guide to Finding, Using, and Licensing Third-Party Visuals and Music, Focal Press, 2008
    ISBN: 978-0240809731

  • Beth Kanter, Allison H. Fine, The networked nonprofit: connecting with social media to drive change, Jossey-Bass, San Francisco, 2010
    ISBN: 978-0470547977

Earl R. Babbie - The Practice of Social Research. Wadsworth Publishing, 12th Edition, 2009.
Suggested Readings/Materials

 

EVALUATION SYSTEM

Semester Activities Number Weighting
Participation
1
15
Laboratory / Application
Field Work
1
15
Quizzes / Studio Critiques
Portfolio
Homework / Assignments
1
10
Presentation / Jury
1
20
Project
1
40
Seminar / Workshop
Oral Exam
Midterm
Final Exam
Total

Weighting of Semester Activities on the Final Grade
4
60
Weighting of End-of-Semester Activities on the Final Grade
1
40
Total

ECTS / WORKLOAD TABLE

Semester Activities Number Duration (Hours) Workload
Course Hours
(Including exam week: 16 x total hours)
16
3
48
Laboratory / Application Hours
(Including exam week: 16 x total hours)
16
Study Hours Out of Class
10
3
30
Field Work
1
12
Quizzes / Studio Critiques
Portfolio
Homework / Assignments
2
5
Presentation / Jury
1
10
Project
1
10
Seminar / Workshop
Oral Exam
Midterms
Final Exams
    Total
120

 

COURSE LEARNING OUTCOMES AND PROGRAM QUALIFICATIONS RELATIONSHIP

#
 Program Competencies/Outcomes
* Contribution Level
1
2
3
4
5
1

To be able to have fundamental knowledge about narrative forms in cinema, digital and interactive media, and the foundational concepts relevant to these forms.
2

To be able to create narratives based on creative and critical thinking skills, by using the forms and tools of expression specific to cinema and digital media arts.

 X
3

To be able to use the technical equipment and software required for becoming a specialist/expert in cinema and digital media.
4

To be able to perform skills such as scriptwriting, production planning, use of the camera, sound recording, lighting and editing, at the basic level necessary for pre-production, production and post-production phases of an audio-visual work; and to perform at least one of them at an advanced level.
5

To be able to discuss how meaning is made in cinema and digital media; how economy, politics and culture affect regimes of representation; and how processes of production, consumption, distribution and meaning-making shape narratives.

 X
6

To be able to perform the special technical and aesthetic skills at the basic level necessary to create digital media narratives in the fields of interactive film, video installation, experimental cinema and virtual reality.
7

To be able to critically analyze a film or digital media artwork from technical, intellectual and artistic perspectives.
8

To be able to participate in the production of a film or digital media artwork as a member or leader of a team, following the principles of work safety and norms of ethical behavior.

 X
9

To be able to stay informed about global scientific, social, economic, cultural, political, institutional and industrial developments.

X
10

To be able to develop solutions to legal, scientific and professional problems surrounding the field of cinema and digital media.

 X
11

To be able to use a foreign language to communicate with colleagues and collect data in the field of cinema and digital media. ("European Language Portfolio Global Scale", Level B1).
12

To be able to use a second foreign language at the medium level.
13

To be able to connect the knowledge accumulated throughout human history to the field of expertise.

 X

*1 Lowest, 2 Low, 3 Average, 4 High, 5 Highest