Program Description

Today we live in a highly visual world where we communicate with one another through images and we manage our interactions with technology through graphical user interfaces. Hence, Visual Communication Design is crucial for all institutions that want to get their messages through to their target audiences and is considered among the top careers by many visionaries.

Founded in 2004, the Department of Visual Communication Design at Izmir University of Economics, has been educating versatile designers, that are sought after in Turkey and around the world for the past fifteen years. With its expert and experienced Turkish and foreign faculty members, the department endeavors to bring up visual communication designers who are aware of the possibilities offered by the information age, are capable of undertaking sophisticated visual communication projects, and can overcome obstacles with their high intellectual faculties and creative solutions.

Today, design thinking is a skill that is expected not only of professional designers, but from anyone who wants to be successful in the highly competitive international market. This mind set can only be formed in individuals and students that are nurtured in culturally diverse environments, by the development of a “designer sensibility,” by the combination of an aesthetic sense, with business strategies, relevant technical skills and an empathy for user needs.

Our curriculum, that was developed and updated within this framework, envisions a practice-based, collective study process where students can discover their own potentials and develop their creativity with the support of our expert faculty members, through courses in various fields including illustration, typography, photography, computer graphics, video production, packaging design and interaction design. Our alumni that is specialized in the requirements of digital communication, works in fields such as advertisement, web design, video and film production, 3D visualization and animation, sound and moving image design, interaction design.

The students in the Visual Communication Design programme start their multimedia design specialisation from the third year onwards. Multimedia design students follow an education practice in which they use computer technology more intensively. The students educated in this program may work as graphic designers, however, since they master in digital/visual communication, they may work in fields such as web design, video and film technology, 3D visualization and animation, design with audio and motion picture, and interactive information design.