11111

COURSE INTRODUCTION AND APPLICATION INFORMATION


media.comm.ieu.edu.tr

Course Name
Code
Semester
Theory
(hour/week)
Application/Lab
(hour/week)
Local Credits
ECTS
Fall
Prerequisites
None
Course Language
Course Type
Required
Course Level
-
Mode of Delivery -
Teaching Methods and Techniques of the Course
Course Coordinator -
Course Lecturer(s)
Assistant(s) -
Course Objectives
Learning Outcomes The students who succeeded in this course;
  • Relate themselves and their lives to contemporary mediasaturated environment and its developments
  • Critically engage with media institutions, identifying their sociological and cultural underpinnings
  • Articulate an understanding of the connections between media and power
  • Analyze media institutions as dynamic points of confluence for organizations, norms, and individual agents
  • Reflect on the rationales that media institutions have employed in their production practices
Course Description

 



Course Category

Core Courses
X
Major Area Courses
Supportive Courses
Media and Managment Skills Courses
Transferable Skill Courses

 

WEEKLY SUBJECTS AND RELATED PREPARATION STUDIES

Week Subjects Required Materials
1 Introducing the course theme, requirements and expectations. Why do we have the media and the institutions?
2 News and society Mainstream, alternative and social media Harcup, Tony, Journalism: Principles and Practice (2009) Chapter 1
3 The business of media Structure of the media industry Convergence Cultural Industries McQuail, Denis, McQuail’s Mass Communication Theory, London: 2000, 189-215, 383-413.
4 Multimedia Broadcasting Audiovisual Streaming Services Jones, Graham, A Broadcast Engineering Tutorial for NonEngineers, Focal Press, Oxford: 2005
5 Public service broadcasting Case Study: BBC and TRT Scannel, Paddy, “Public Service Broadcasting: The History of a Concept”, Marris, Thornham (eds) Media Studies: A Reader, Edinburgh University Press, Edinburgh: 1996, 120135. Collins, Murroni, “Public Service Broadcasting: A Better BBC”, New Media New Policies, Polity Press, Cambridge: 1996, 139158. Çankaya, Özden, “Bir Kitle İletişim Kurumunun Tarihi”, Yapı Kredi Yayınları, İstanbul: 2003.
6 Radio Kocabaşoğlu, Uygur, Şirket Telsizinden Devlet Radyosuna - TRT Öncesi Dönemde Radyonun Tarihsel Gelişimi ve Türk Siyasal Hayatı İçindeki Yeri. İletişim Yayınları, İstanbul, 2010
7 Issues of ownership and control: Media concentration and media moguls Murdock, Graham, “Concentration and Ownership in the Era of Privatization”, Marris, Thornham (eds), Media Studies: A Reader, Edinburgh University Press, Edinburgh: 1999, 142-156. Duran, Ragıp, Apoletli Medya, Belge Yayınları, İstanbul, 2000
8 Regulatory bodies: External and internal regulations Case Study: RTÜK, Self-regulation Joseph Turow, Media Today: An Introduction to Mass Communication, Routledge, 2009, 82-87, 121-131
9 Alternative media institutions, initiatives Bailey, O. G., Cammaerts, B. and Carpentier, N.,Understanding Alternative Media, McGraw Hill/Open University Press, Berkshire, 2008
10 Media professions Media associations and unions Rights of media workers
11 News agenda and framing Wahl Jorgensen, K. and Hanitzsch, T., The Handbook of Journalism Studies, Routledge, 2009, 147-161, 175-191.
12 New media Castells, Manuel, Networks of Outrage and Hope. Social Movements in the Internet Age, Cambridge, MA, Polity Press, 2012
13 A critical approach to news and media institutions
14 Wrap-up
15 Review of the Semester  
16 Review of the Semester  
Course Notes/Textbooks The suggested readings mentioned in this information sheet.
Suggested Readings/Materials Every week’s readings and lectures will be accompanied with relevant web sources that will be announced by the lecturer on the Blackboard.

 

EVALUATION SYSTEM

Semester Activities Number Weigthing
Participation
1
10
Laboratory / Application
Field Work
Quizzes / Studio Critiques
Portfolio
Homework / Assignments
1
20
Presentation / Jury
Project
Seminar / Workshop
Oral Exam
Midterm
1
30
Final Exam
1
40
Total

Weighting of Semester Activities on the Final Grade
3
60
Weighting of End-of-Semester Activities on the Final Grade
1
40
Total

ECTS / WORKLOAD TABLE

Semester Activities Number Duration (Hours) Workload
Course Hours
(Including exam week: 16 x total hours)
16
3
48
Laboratory / Application Hours
(Including exam week: 16 x total hours)
16
Study Hours Out of Class
15
2
Field Work
Quizzes / Studio Critiques
Portfolio
Homework / Assignments
1
15
Presentation / Jury
Project
Seminar / Workshop
Oral Exam
Midterms
1
20
Final Exams
1
25
    Total
138

 

COURSE LEARNING OUTCOMES AND PROGRAM QUALIFICATIONS RELATIONSHIP

#
Program Competencies/Outcomes
* Contribution Level
1
2
3
4
5
1 To be able to critically discuss and interpret the theories, concepts and ideas that form the basis of media and communication discipline. X
2 To have the fundamental knowledge and ability to use the technical equipment and software programs required by the mediaproduction process. X
3 To be able to use the acquired theoretical knowledge in practice. X
4 To be able to critically interpret theoretical debates concerning the relations between the forms, agents, and factors that play a role in the field of media and communication. X
5 To be able to critically discuss and draw on theories, concepts and ideas that form the basis of other disciplines complementing the field of media and communication studies. X
6 To be informed about national, regional, and global issues and problems; to be able to generate problemsolving methods depending on the quality of evidence and research, and to acquire the ability to report those methods to the public. X
7 To be able to gather, scrutinize and use with scientific methods the necessary data to for the processes of production and distribution. X
8 To be able to use and develop the acquired knowledge and skills in a lifelong process towards personal and social goals. X
9 To be able to follow developments in new technologies of media and communication, as well as new methods of production, new media industries, and new theories; and to be able to communicate with international colleagues in a foreign language. (“European Language Portfolio Global Scale,” Level B1) X
10 To be able to use a second foreign language at the intermediate level. X
11 To be able to use computer software required by the discipline and to possess advancedlevel computing and IT skills. (“European Computer Driving Licence”, Advanced Level) X

*1 Lowest, 2 Low, 3 Average, 4 High, 5 Highest

 

İzmir Ekonomi Üniversitesi | Sakarya Caddesi No:156, 35330 Balçova - İZMİR Tel: +90 232 279 25 25 | webmaster@ieu.edu.tr | YBS 2010