11111

COURSE INTRODUCTION AND APPLICATION INFORMATION


dba.ieu.edu.tr

Course Name
Code
Semester
Theory
(hour/week)
Application/Lab
(hour/week)
Local Credits
ECTS
Fall
Prerequisites
None
Course Language
Course Type
Required
Course Level
-
Mode of Delivery -
Teaching Methods and Techniques of the Course
Course Coordinator -
Course Lecturer(s)
Assistant(s)
Course Objectives
Learning Outcomes The students who succeeded in this course;
  • will be able to explain business functions such as marketing, production and accounting
  • will be able to define the basic social and ethical rules that an organization should follow for a successful management
  • will be able to define the importance of teamwork, communication and proper organizational structure for a sustainable competitive advantage
  • will be able to explain the basic principles of operating in a global business environment and discover the importance of creativity and innovation in international markets.
  • will be able to evaluate the reasons and meaning of growth strategies for businesses
Course Description

 



Course Category

Core Courses
X
Major Area Courses
Supportive Courses
Media and Managment Skills Courses
Transferable Skill Courses

 

WEEKLY SUBJECTS AND RELATED PREPARATION STUDIES

Week Subjects Required Materials
1 Chapter 1: Dynamics of Business & Economics Excellence in Business, Ed. by Courtland L. Bovee, John V. Thill, Michael H. Mescon, Prentice Hall.
2 Chapter 2: Ethics & Social Responsibility Chapter 3: Global Business Chapter 5: Forms of Business Ownership Excellence in Business, Ed. by Courtland L. Bovee, John V. Thill, Michael H. Mescon, Prentice Hall.
3 Chapter 6: Small Business Entrepreneurship Chapter 7 Functions & Skills of Management Excellence in Business, Ed. by Courtland L. Bovee, John V. Thill, Michael H. Mescon, Prentice Hall.
4 SUBMISSION OF HOMEWORK #1 Chapter 8: Organization, Teamwork and Communication Chapter 9: Production of Quality Goods and Services Excellence in Business, Ed. by Courtland L. Bovee, John V. Thill, Michael H. Mescon, Prentice Hall.
5 NO CLASS – To be made up for in August / SUBMISSION OF HOMEWORK #2 MID-TERM EXAM I Excellence in Business, Ed. by Courtland L. Bovee, John V. Thill, Michael H. Mescon, Prentice Hall.
6 SUBMISSION OF HOMEWORK #3) Chapter 12: Fundamentals of Marketing and Customer Service Chapter 13: Product and Pricing Strategies Excellence in Business, Ed. by Courtland L. Bovee, John V. Thill, Michael H. Mescon, Prentice Hall.
7 Chapter 14 Distribution Strategies Chapter 15 Promotional Strategies Excellence in Business, Ed. by Courtland L. Bovee, John V. Thill, Michael H. Mescon, Prentice Hall.
8 Chapter 16 Accounting and Financial Management Review of the Term MIDTERM EXAM II Excellence in Business, Ed. by Courtland L. Bovee, John V. Thill, Michael H. Mescon, Prentice Hall.
9
10
11
12
13
14
15
16
Course Notes/Textbooks Excellence in Business, Ed. by Courtland L. Bovee, John V. Thill, Michael H. Mescon, Prentice Hall.
Suggested Readings/Materials There will be at least two written Homework assignments that you need to submit on the date specified by the lecturer. Copied or cheated papers will be graded as zero. All announcements and acknowledgments will take place through OASIS. 1 Contemporary Business, by Louis E. Boone and David L. Kurtz, The Dryden Press, USA, Ninth Edition,1999.2 Business Essentials, by Ronald J. Ebert , Ricky W. Griffin Prentice Hall 4th edition, February 2002.3 Ekonomi ve İşletmecilik Terimleri Açıklamalı Sözlük by Prof. Dr. Halil Seyidoğlu Istanbul 2008.

 

EVALUATION SYSTEM

Semester Activities Number Weigthing
Participation
1
15
Laboratory / Application
Field Work
Quizzes / Studio Critiques
Portfolio
Homework / Assignments
3
15
Presentation / Jury
Project
Seminar / Workshop
Oral Exam
Midterm
2
70
Final Exam
Total

Weighting of Semester Activities on the Final Grade
100
Weighting of End-of-Semester Activities on the Final Grade
Total

ECTS / WORKLOAD TABLE

Semester Activities Number Duration (Hours) Workload
Course Hours
(Including exam week: 16 x total hours)
16
3
48
Laboratory / Application Hours
(Including exam week: 16 x total hours)
16
Study Hours Out of Class
16
2
Field Work
Quizzes / Studio Critiques
Portfolio
Homework / Assignments
3
8
Presentation / Jury
Project
Seminar / Workshop
Oral Exam
Midterms
2
13
Final Exams
    Total
130

 

COURSE LEARNING OUTCOMES AND PROGRAM QUALIFICATIONS RELATIONSHIP

#
Program Competencies/Outcomes
* Contribution Level
1
2
3
4
5
1 To solve problems, to have analytical and holistic viewpoint and to develop strategic thinking as a principle in the field of business administration X
2 To evaluate It is aimed to graduate students whom are able to critique what they have already learn in the field of management, adopting life long learning and continuously developing themselves X
3 It is aimed to graduate students whom are able to transfer their academic knowledge to organizational level and capable of expressing themselves regarding organizational problems both oral and written X
4 The students are required to understand the concepts and ideas of business in both national and multinational settings and practice cross disciplinary and comparative analysis X
5 It is required to know and practice the quality and productivity principles of business life X
6 Act and think with an innovative motive and able to apply the academic knowledge gain during new and unconventional occasions X
7 Acquiring leadership qualifications and applying them successfully X
8 Working efficiently and effectively, learning how to be a team member, taking responsibilities, being open minded, constructive, vulnerable to criticism and having self confidence X
9 It is required to know the regional economic aspects and transfer the academic knowledge to real life with both national and international thinking X
10 To know and apply the realities of business ethics and act according to social, scientific and ethical values under any circumstances such as data collection, evaluation, announcing and practicing X
11 Able to use a foreign language as fluent as possible for both chasing the scientific publication and developing proper communication with colleagues from other countries, (“European Language Portfolio Global Scale”, Level B1) X
12 Intermediate in both written and spoken of a second foreign language X
13 Able to use computer programs and technology to an adequate level required by business practices. X

*1 Lowest, 2 Low, 3 Average, 4 High, 5 Highest

 

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