Course Structure Diagram with Credits
To see the course details (such as objectives, learning outcomes, content, assessment and ECTS workload), click the relevant Course Code given in the table below.
1. Year Fall Semester |
Code | Pre. | Course Name | Theory | Application/Laboratory | Local Credits | ECTS |
MMC 101 | | Introduction to Communication Studies | 3 | 0 | 3 | 6 |
ENG 101 | | Academic Skills in English I | 2 | 2 | 3 | 3 |
MATH 107 | | Introduction to Mathematics and Statistics | 3 | 0 | 3 | 6 |
IUE 100 | | Orientation and Career Planning | 1 | 0 | 1 | 2 |
HUM 103 | | Principles of Social Sciences I | 3 | 0 | 3 | 6 |
BA 230 | | Marketing Communication | 3 | 0 | 3 | 5 |
Total | 28 |
1. Year Spring Semester |
Code | Pre. | Course Name | Theory | Application/Laboratory | Local Credits | ECTS |
PRA 206 | | Principles of Public Relations | 3 | 0 | 3 | 5 |
PRA 202 | | Interpersonal Communication | 3 | 0 | 3 | 6 |
PRA 204 | | Principles of Advertising | 3 | 0 | 3 | 5 |
ELEC 001 | | Elective Course I | 0 | 0 | 0 | 0 |
ENG 102 | | Academic Skills in English II | 2 | 2 | 3 | 4 |
Total | 20 |
2. Year Fall Semester |
Code | Pre. | Course Name | Theory | Application/Laboratory | Local Credits | ECTS |
COMM 465 | | Intercultural Communication | 3 | 0 | 3 | 0 |
COMM 295 | | Communication Research and Survey Methods | 3 | 0 | 3 | 0 |
COMM 105 | | Public Speaking | 1 | 2 | 3 | 0 |
SFL 1013 | | Second Foreign Languages I | 2 | 2 | 3 | 3 |
CCC 7 | | Natural Sciences | 3 | 0 | 3 | 0 |
Total | 3 |
2. Year Spring Semester |
Code | Pre. | Course Name | Theory | Application/Laboratory | Local Credits | ECTS |
COMM 322 | | Public Relations Writing | 1 | 2 | 3 | 0 |
CCC 8 | | American Cultures | 3 | 0 | 3 | 0 |
ELEC 002 | | Elective Course II | 0 | 0 | 0 | 0 |
SFL 1024 | | Second Foreign Languages II | 2 | 2 | 3 | 4 |
Total | 4 |
3. Year Fall Semester |
Code | Pre. | Course Name | Theory | Application/Laboratory | Local Credits | ECTS |
HIST 201 | | Principles of Atatürk and History of Revolution I | 2 | 0 | 2 | 1 |
TURK 201 | | Turkish I | 2 | 0 | 2 | 1 |
PRA 301 | | Media Planning and Buying | 3 | 0 | 3 | 5 |
PRA 307 | | Creativity in Communication | 3 | 0 | 3 | 5 |
PRA 435 | | Campaign Design in Communication | 5 | 2 | 6 | 10 |
Total | 22 |
3. Year Spring Semester |
Code | Pre. | Course Name | Theory | Application/Laboratory | Local Credits | ECTS |
HIST 202 | | Principles of Atatürk and History of Revolution II | 2 | 0 | 2 | 1 |
TURK 202 | | Turkish II | 2 | 0 | 2 | 1 |
ELEC 003 | | Elective Course III | 0 | 0 | 0 | 0 |
ELEC 004 | | Elective Course IV | 0 | 0 | 0 | 0 |
MMC 302 | | Communication and Ethics | 3 | 0 | 3 | 5 |
PRA 436 | | Communication Campaign Project | 5 | 2 | 6 | 12 |
Total | 19 |
4. Year Fall Semester |
Code | Pre. | Course Name | Theory | Application/Laboratory | Local Credits | ECTS |
COMM 344 | | Public Relations Case Analysis | 1 | 2 | 3 | 0 |
COMM 201 | | Rhetoric and Criticism | 3 | 0 | 3 | 0 |
COMM 460 | | Organizational Communication | 3 | 0 | 3 | 0 |
ELEC 005 | | Elective Course V | 0 | 0 | 0 | 0 |
SFL 201 | | Second Foreign Languages III | 2 | 2 | 3 | 4 |
Total | 4 |
4. Year Spring Semester |
Code | Pre. | Course Name | Theory | Application/Laboratory | Local Credits | ECTS |
COMM 301 | | Group Communication | 2 | 1 | 3 | 0 |
ELEC 006 | | Elective Course VI | 0 | 0 | 0 | 0 |
COMM 422 | | Public Relations Management | 1 | 2 | 3 | 0 |
SFL 202 | | Second Foreign Languages IV | 2 | 2 | 3 | 4 |
Total | 4 |
Elective Courses |
Code | Pre. | Course Name | Theory | Application/Laboratory | Local Credits | ECTS |
BA 201 | | Principles of Marketing | 3 | 0 | 3 | 6 |
BA 320 | | Consumer Behaviour | 3 | 0 | 3 | 6 |
BA 324 | | Brand Management | 3 | 0 | 3 | 6 |
BA 330 | | Organizational Behaviour | 3 | 0 | 3 | 5 |
LAW 309 | | Media Law | 3 | 0 | 3 | 6 |
MMC 401 | | Popular Culture | 3 | 0 | 3 | 6 |
PRA 300 | | Basic Graphic Applications and Advertising I | 3 | 0 | 3 | 5 |
PRA 304 | | Copywriting | 3 | 0 | 3 | 5 |
PRA 305 | | Media Relations | 3 | 0 | 3 | 5 |
PRA 400 | | Strategic Advertising Analysis | 3 | 0 | 3 | 4 |
PRA 402 | | Political Communication and Public Opinion | 3 | 0 | 3 | 5 |
PRA 410 | | Knowledge Management in Advertising | 3 | 0 | 3 | 5 |
PRA 415 | | Corporate Culture | 3 | 0 | 3 | 6 |
PRA 416 | | Corporate Communication | 3 | 0 | 3 | 5 |
PRA 417 | | Event Management | 3 | 0 | 3 | 5 |
PRA 422 | | Digital Media Strategies | 3 | 0 | 3 | 4 |
PRA 424 | | Advertising and Consumer Culture | 3 | 0 | 3 | 6 |
Restricted Elective Courses |
Code | Pre. | Course Name | Theory | Application/Laboratory | Local Credits | ECTS |
Additional Notes |
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If you need support for these courses due to your disability, please refer to Disability Support Unit. Contact; engelsiz@ieu.edu.tr |